NATICK, Mass. — Neiman Marcus understands Boston-area etiquette.
The retailer's opening gala for its new store here last Friday night ran concurrent with the first game of the season's final Red Sox-Yankees series at Fenway Park, which would be enough to deflate most parties. But Neiman's put out word that it would turn a jewelry counter into an impromptu sports bar with two flat-screen televisions, bowls of nuts and popcorn and waiters circling with trays of hot dogs and mustard. The crowd stayed, but the hometown team lost to its bitter rival.
The gala raised money for four Natick-area charities: The Cam Neely Foundation for Cancer Care, the DeCordova Museum and Sculpture Park, The Walden Woods Project and The Center for the Arts in Natick.
Neiman Marcus Stores president and chief executive officer Karen Katz said the brand benefits from already having regional roots as it opens in Natick Collection, a new luxury mall about 20 miles west of Neiman's downtown Boston store.
"Boston has a great appetite for luxury goods and the store [downtown] has been a very good store for us,'' she said. "When this opportunity came up, we couldn't pass at the chance to build on what we've established."
Neiman Marcus fashion director Ken Downing, who endorsed newcomer Italian label 6267 with a prominent placement on Natick's second floor, said when he and the executive team walked through the store earlier that day, viewing the fall collection merchandise was like "seeing old friends."
For Neva Hall, Neiman Marcus executive vice president of stores, Natick sets a new bar — one that the Dallas-based retailer will inevitably attempt to top.
"Yes, we're very happy tonight, and then by tomorrow...discussing where we're going to go next starts all over again," she said.
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)
@heriethpaul and @gracebol have a moment on the @victoriassecret fashion show 2017. See every look from the runway on WWD.com. Link in bio. (📷: @giovanni_giannoni_photo) #wwdfashion #victoriassecret #VSFashionShow
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia