NEW YORK — Sarah Michaels is targeting a garden variety of lifestyles with its new line of bath products, rather than merely going after customers via fresh fragrances. The new products, which will begin shipping to retailers in January, are expected to generate $150 million in the first year, a 40 percent increase over 2002 sales. For more, see page 8.
This story first appeared in the August 30, 2002 issue of WWD. Subscribe Today.