NEW YORK — After LVMH Moët Hennessy Louis Vuitton sold two of the most talked-about upstart brands of the late Nineties — Hard Candy and Urban Decay — in December, Wende Zomnir was charged with a unusual opportunity: to redefine the images of both.
Under former corporate parent LVMH, the brands —?seemingly incompatible from the house’s other beauty brands, most of which have a luxury bent — had reportedly lost something of the edge that made them so appealing to celebrities and consumers in the late Nineties.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)