LONDON — African design talent will be given a step up into the international fashion spotlight thanks to Kisua, a new e-boutique and talent incubator.
“I think the world is looking at Africa right now,” Kisua founder and chief executive officer Samuel Mensah told WWD. “There’s a lot of focus on Africa in general, and we have a very rapidly growing middle class that can afford and seek out good-quality fashion; international fashion as well as African-inspired fashion. The talent has always been here, we just lacked a platform like this to show it to consumers.”
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