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Niccolò Showroom Brings High-Style Jolt to Seventh Avenue

NEW YORK — Niccolò — a new showroom at 499 Seventh Avenue started by Italian rep Niccolò Carpani Glisenti — swung open its doors Wednesday night to reveal a space that looks more glam than garmento.<br><br>The showroom...

Niccolò Glisenti, Alireza, Victoria Grantham and Anthony Caputo in front of an Alessandro Verdi painting at Niccolò.

Niccolò Glisenti, Alireza, Victoria Grantham and Anthony Caputo in front of an Alessandro Verdi painting at Niccolò.

WWD Staff

NEW YORK — Niccolò — a new showroom at 499 Seventh Avenue started by Italian rep Niccolò Carpani Glisenti — swung open its doors Wednesday night to reveal a space that looks more glam than garmento.

The showroom — which features custom clothing racks designed by the 39-year-old Glisenti, Flos lighting, minimalist Italian leather seating and exotic rugs — officially opened in July and originally represented three lines from Milanese designer Paolo Frani. Soon after, however, the agreement between the two fizzled and Glisenti found himself searching for new talent to represent.

Glisenti settled on four lines, including New York ready-to-wear designer Alireza, Milan-based men’s wear line VGrantham, New York men’s wear designer Anthony Caputo and London-based cashmere accessories line Collo. Glisenti said he plans to add two more women’s resources, including the VGrantham women’s line launching in February.