Perrin, the French glove-maker and tannery house, is entering the handbag category for spring.
The brand, to be known as Perrin Paris 1893 in celebration of its founding year, intends to take a guild-like approach to the handbag styles. The firm is working with a team of four designers who have each created their own collection under the Perrin umbrella.
“The goal was to design a high-end product with great material that would retail for under $1,000,” said owner Michel Perrin, a fourth-generation member of the family, who lives in Los Angeles. “We want to approach the market with the savvy of Coach and the quality of Hermès.”
Most of the designs in the 20-piece red, white and black collection will retail from $500 to $1,000, with one or two of the largest bags selling for $1,200.
The four designers are Jean-Luc Testu, a former architect who used to work for Thierry Mugler; Dorothy Barrick, a former model; Stéphane Verdino, a handbag designer, and Eric-Charles Donatien, former director for the House of Lemarie, a Parisian firm that specializes in featherwork and whose clients include Chanel. Perrin discovered all four designers at the Première Vision trade show, where they were working for other companies.
Perrin estimates that during the first season he will sell about 1,000 bags to high-end department and specialty stores in the U.S., Europe and Japan, with first deliveries occurring in late January and early February.
For the fall-winter collection, he plans to include a matching pair of gloves with each bag.
“I am hoping to relaunch the elegant glove habit of the Twenties,” he said.
Perrin also believes prices of luxury handbags will come down.
“We want to make sure we are there when they do,” he said.
Perrin sees the handbag collections as a launching pad for creative talent that doesn’t have the backing of a company.
“To make a name in fashion these days, you have to be backed by a large house, and you have to be a personality who can deal with all aspects of the business,” he said. “Our guild concept allows the designers to focus on design, and we worry about the production and the business.”
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast