Zac Posen is gearing up to launch a collection of designer watches with E. Gluck Corp. The partnership is Posen's first licensed deal in accessories, as the company's handbag collection is produced in-house.
"I love watches," Posen said. "I decided to design watches because time is of the essence and the Zac Posen woman is very punctual. I'm usually early."
Posen recently has begun to build his brand through licensing, having recently signed a deal with Selective Beauty to introduce a signature fragrance. The 26-year-old Posen is among the new wave of New York designers. He has shown at New York Fashion Week seven times and regularly dresses members of New York society and Hollywood celebrities. Gwyneth Paltrow wore a salmon Zac Posen gown to the 2007 Academy Awards, and the designer accompanied actress Lucy Liu to the 2007 Costume Institute Gala at the Metropolitan Museum of Art. She wore a purple piece.
"I want to create a global luxury lifestyle," he said. "It's about finding the right strategic partners and building out the Zac Posen world."
Mark Odenheimer, senior vice president at E. Gluck Corp., which manufactures and distributes watches under brands such as Anne Klein and JLO by Jennifer Lopez, said, "We saw Zac has had so much great p.r. for quite a while now and we knew we wanted to have a prestige designer brand to add to our portfolio. If you're going to go after someone, go after the best. We were looking for a high-profile, well-recognized designer. He's young, has a fantastic future and we think the timing is right."
The watches are slated to premiere at next April's watch show in Basel, Switzerland. E. Gluck hopes to have them in select specialty stores and fine jewelers by next summer or, at the latest, for fall 2008.
The watch styles are still being finalized.
"We're still going back and forth on so many of the looks and designs," said Michael Feagan, also senior vice president at E. Gluck Corp. "We want to dazzle people. The world doesn't need another watch line. We're doing something innovative that reads back to the Zac Posen brand."
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast