NEW YORK — Whether it’s "The Mashed Potato," "The Bird," "The Bug" or another finger-snapping, hip-shifting dance routine that the hair-ratting cast of "Hairspray" performs, costume designer William Ivey Long has a suitable — and appropriately campy — ensemble.

But for the musical version of "Hairspray," which begins in previews Thursday night and opens Aug. 15 at Manhattan’s Neil Simon Theatre, the fashions differ from those featured in the 1988 John Waters film, which is set in Baltimore in 1962.

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