NEW YORK — Even before the last of the fall collections wrap up this week in Paris, Bergdorf Goodman is getting behind some of the clear stars of the season with an accelerated trunk show schedule, including a personal appearance with Narciso Rodriguez on April 2.
The store will host events to showcase several fall lines in the coming weeks, a few weeks ahead of the normal trunk show schedule, in an effort to create a more experimental atmosphere where designers can gain immediate customer reaction to their work, said Robert Burke, vice president and senior fashion director. The strategy is also designed to reinforce the image of Bergdorf Goodman as a retailer willing to quickly put its resources behind a designer of the moment.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)