Musician Scott Weiland, best known as the lead singer of Stone Temple Pilots, has partnered with L.A.-based English Laundry to launch a men’s apparel collection. Dubbed English Laundry by Scott Weiland, the line will launch at MAGIC this month for summer deliveries to retailers.
“I think fashion and rock ’n’ roll go hand in hand,” said Weiland, who has previously appeared in John Varvatos ads with his other band, Velvet Revolver. “I think fashion is an amazing art form, and I think a good suit can really influence a performer on stage.”
The first English Laundry by Scott Weiland collection includes T-shirts that will retail for $45 to $100, woven shirts for $80 to $150, tailored vests for $85 to $120, dressy pants for $100 to $175, tailored jackets for $250 to $400 and ties for $75 to $120. The prices are about 25 percent higher than the original English Laundry line, and the company plans to introduce even higher price points in the fall collection, with statement pieces like three-piece suits for $1,400 and tailored velvet blazers for $1,000, according to Christopher Wicks, founder of English Laundry.
In addition to English Laundry, Wicks markets the Fender: The Clothing Collection, Jimi Hendrix: The Experience, and DaVinci apparel brands, all under his Rock and Roll Religion parent company. English Laundry is currently sold in Nordstrom, Macy’s, Dillard’s, Neiman Marcus and about 250 specialty boutiques in the U.S.
“This is a collection within the collection,” said Wicks of the Weiland venture. “We’re using better quality fabrics, and it’s more refined. The fits are slim, and it’s a very Sixties Mod and Seventies Bowie look.”
Weiland released a solo album in November and has already worn samples from his namesake line since then during performances.
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