By  on February 17, 2009

While the outlook for children’s apparel sales in the U.S. is rocky like the rest of the fashion industry, the kids’ business stands out with a few bright spots, including a U.S. baby “boomlet” that could help shore up sales, according to industry analysts.

Except for a 2.5 percent gain in 2000, the U.S. birthrate this decade has been either flat, or in the case of 2001 and 2002, fallen by less than 1 percent. The latest birthrate bubble began in 2006 with a 3 percent gain in newborns, followed by a 1 percent increase in 2007 to 4,315,000 infants. (The 2008 birthrate is still being tallied by the National Center for Health Statistics.)

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