NEW YORK — Skechers, the Manhattan Beach, Calif.-based trendy footwear firm, is launching a line of junior sportswear slated to hit stores for next year’s back-to-school season.
Called Somethin’ Else from Skechers, the line is licensed to Federal Jeans Inc., which designs and develops branded sportswear for children, juniors’ and junior-plus sizes for multiple levels of distribution in the U.S., Canada and select international markets. Based in New York, Federal Jeans will design, distribute and market coordinated junior tops and bottoms in denim, knit and woven materials using the Somethin’ Else from Skechers logo. The line will be priced to target junior consumers with T-shirts retailing from $18 to $29 and jeans from $29 to $48.
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