HIGH HONOR: Jean-Paul Agon, chief executive officer of L’Oréal, was made a Chevalier de la Legion d’Honneur in Paris on Wednesday. Agon was presented France’s most prestigious award by Thierry Breton, the French minister of economy, finance and industry. L’Oréal’s non-executive chairman Lindsay Owen-Jones was among the guests at the ceremony.
MATRIX MAKES ITS MARK: Matrix, the leading salon brand in the U.S., has landed celebrity hairstylist Mark Townsend as its newest spokesperson to support all celebrity outreach and media relations efforts, as well as product launches and other red-carpet initiatives. Townsend’s clients include Cate Blanchett, Natalie Portman, Rachel Weisz, Penélope Cruz, Mary-Kate and Ashley Olsen and Reese Witherspoon, whom he styled for the 2007 Golden Globe Awards. Despite working with celebs and on editorial shoots, Townsend remains committed to what motivates and inspires salon professionals and their clients. “We know for a fact that American women follow Hollywood hair trends, and bring photos of their favorite celebrity hair color and hairstyles to the salon for consultations. These days, half of those looks probably are attributable to Mark, so we couldn’t be more pleased and proud of this new relationship,” said Deborah Marquardt of Matrix.
BAREX ITALIANA MINIS: Barex Italiana is downsizing — in a good way — this month with the launch of travel-size Barex Minis. Available in the same color-coded packaging as the full-size products, the 3-oz. minis will include Barex Gloss Shampoo and Conditioner for everyday use, ColourLife Shampoo and Conditioner for color-treated hair, Re-Define Crème leave-in moisturizer and de-frizzer, and Hairgomine styling gel. The six mini hair care products will retail for $9.50 and be sold in more than 600 salons. OloffBeauty, owner of Barex, has moved into a Manhattan showroom at 170 East 61st Street.
FEEL GOOD, LOOK GOOD: Freeman Cosmetics has revamped its Beautiful Skin skin care line and renamed it Feeling Beautiful. The new line enters 60,000 stores this month (the original line had been in 30,000), according to Jill Freeman-Bucksbaum, senior vice president of marketing, broadening distribution in food, drug and mass channels and increasing the number of doors in already existing accounts. There are five face items and six body items. Face products include a Cucumber Peel Off Mask, Pineapple Enzyme Mask and Apricot Creamy Scrub. Body items include Guava Salt Body Scrub, Pomegranate Sugar Body Scrub and Olive Shea Body Butter. Each item is $3.99 and is packaged in a tottle bottle. The company has slated nearly $5 million in 2007 for advertising.
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast