Solange Azagury-Partridge whirled through Los Angeles for a weekend last month to survey the city where her jewelry will make its U.S. retail debut.
Although a date hasn't been set, the jewelry is scheduled to enter Kaviar and Kind in West Hollywood within the next three months. The shop, owned by Sunrise Ruffalo and Katherine Azarmi-Rose, has launched designers such as Jennifer Meyer and Pade Vavra, who are less known than Azagury-Partridge.
Ruffalo and Azarmi-Rose said they are carefully planning the presentation of Azagury-Partridge items, which will fill an entire case in the store, to concisely convey the brand in its first U.S. retail setting. They selected rings from Azagury-Partridge's Cosmic and newest Zodiac collections, including enameled pieces they described as appearing "wet."
"She was really on top of her game with those collections. They are so distinctly Solange," Ruffalo said. "Obviously, there is a lot of war and tragedy in the world, but her jewelry emanates joy. It has such a whimsy to it."
Azagury-Partridge remembered Ruffalo, who had been a visitor to her namesake store on London's Westbourne Grove. Ruffalo then contacted the designer about bringing her jewelry to Los Angeles.
American buyers have become acquainted with Azagury-Partridge largely through her Web site and by word of mouth. Jeweler Lena Wald, the host of an event with Eve Gerber to show off Azagury-Partridge's jewelry and welcome her to Los Angeles, happened upon Azagury-Partridge's pieces when a friend took her to the London store.
"It is like no other jewelry," said Wald, who displayed an Azagury-Partridge ring with Wald's name in cursive. "Solange will customize things for you so you have something that is special."
She joined Kelly Wearstler and Shiva Rose McDermott in poring over Azagury-Partridge's rings, necklaces and watches at a secluded Chateau Marmont bungalow on Feb. 27.
Azagury-Partridge insisted that the leap across the pond is not part of a strategy to blanket the U.S. At least in the near future, the former Boucheron creative director said wholesale distribution of jewelry in the U.S. would be limited to a few handpicked stores.
"If I find the right people to help me in different cities, then maybe I will open more stores," she said.But Azagury-Partridge, who founded her company in 1990 and opened a shop five years later, has more in mind than jewelry. Her first fragrance, Stoned, was released last November and is being sold at Kaviar and Kind. It will soon enter specialty perfume shops, introducing it to a different clientele. The fragrance, which contains diamond dust, retails for about $290.
"People are liking it and it's beginning to spread around the world quite a bit," Azagury-Partridge said.
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye