By  on August 13, 2009

Wicked Fashions Inc. has signed a licensing deal with the New York-based Adjmi Apparel Group for a full line of Southpole-branded infant and toddler apparel.

The collections, which will hit retailers including J.C. Penney and Sears this month, include denim jeans and sweatpants and embellished graphic T-shirts and hoodies. The line wholesales from $7.50 to $18. The new brand extension will add to Southpole’s mix of children’s wear, which is produced in-house at Wicked Fashions.

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