MONTREAL — After seeing its same-store sales drop 15 percent in the first quarter of the year, the Bluenotes unisex retailer of jeans, fashion tops and accessories for teenagers is going back to basics.

The money-losing chain owned by American Eagle Outfitters is slashing jeans prices and adding some recognizable brands this fall to complement its private label jeans lineup, according to the Toronto-based retailer, which did not name the new brands, as talks were ongoing with jeansmakers.

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