NEW YORK — Is the consumer’s love affair with denim starting to fade? Maybe so. A new study from STS Market Research shows consumers bought fewer pairs of jeans and more casual slacks during the first quarter than they did a year earlier.

"Having previously purchased a lot of jeans, women are turning their attention to casual pants and thus are building wardrobes and outfits around these types of bottoms," said Art Spar, chairman of Cambridge, Mass.-based STS Market Research. Capris, flat-front styles and regular-fit pants gained ground, while sales of baggy and relaxed-fit styles, and pants with cargo pockets and wide legs slowed down, Spar noted.

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