NEW YORK — Just as athletes change their workouts to maximize performance, retailers are following that lead with greater variety in what they sell and how they do it.
Instead of relying on basics, which have driven sales for several seasons, major retailers are seeing interest in fashionable items such as tanks, capri pants and retro styles for summer. They understand that stylishness is as much a selling point as performance-oriented fabrics. Yogawear, which fits that bill, continues to be a driving force.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)