NEW YORK — Affluent Americans are having an identity crisis.

Members of that economic group — defined in a new Money magazine/RoperASW study as adults with annual income of $75,000 or more — overwhelmingly are rejecting the use of the word luxurious to describe their lifestyles. Instead, they view their way of life as independent and well-organized, see themselves as being confident and goal-oriented. They also are uncomfortable when luxurious is used to describe most of the high-end products they purchase, whether it be a $2,600 Dior Cleopatra dress, a $4,000 Viking range or a $133,000 Mercedes-Benz SL.

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