In a collaboration with Barneys New York, luxury surfboard manufacturers Clark and Kelise Riedel of Evolution Surf are launching a skin care line that aims to provide skin care solutions for sunbaked beach worshipers.
NEW YORK — In a collaboration with Barneys New York, luxury surfboard manufacturers Clark and Kelise Riedel of Evolution Surf are launching a skin care line that aims to provide skin care solutions for sunbaked beach worshipers.
The collection, billed as high-performance handmade skin care, comprises five creams, three facial washes and three spa therapy sprays.
The quintet of creams is handmade and includes ingredients that reflect the brand's oceanic image — kelp, sea parsley and red seaweed extract, to name a few. For the Riedels, who are husband and wife as well as business partners, the ingredients are the result of a lifelong relationship with the ocean. "We combined all the effective things we've used in our lives," said Clark. "Some of the ingredients are really good at protection, some are good at moisturizing."
The Bamboo Microdermabrasion Scrub ($160), Glycolic Coconut Creme ($180), and Day and Night Nourishing Creme ($140) can be used in combination to "exfoliate, smooth and heal" damaged skin that is often the result of an outdoor lifestyle. Aluminum microdermabrasion particles in the scrub are said to slough off sun-damaged skin cells and even out skin tone. The Glycolic Coconut Creme is designed to smooth fine lines and wrinkles, while the Day and Night Nourishing Creme, which includes grapeseed extract, aims to protect and moisturize the skin. The line's two eye creams, Intense PM Eye and Lip Creme and Hydrating Eye and Lip Creme, retail for $150 and $130, respectively. The line is rounded out with three facial washes in coconut, cucumber-melon and green tea formulas, each $45, and three aromatic spa therapy sprays in coconut, mango-cucumber and tiare, which retail for $35 apiece.
Evolution Surf skin care is the culmination of a seven-year development process — in fact, said Kelise Riedel, her own skin care woes inspired the line. As a summer surfing instructor, she spent much of her day in scorching sun, resulting in brown spots, drying skin and premature aging. She teamed up with biotechnicians to develop the formulas. The Riedels estimate first-year sales of $2 million for the collection. Their future plans for Evolution Surf beauty include a cosmetics line, and they already have a titanium-based sunscreen in development. Evolution Surf skin care will be available exclusively at Barneys stores and at the company's Web site, evolutionsurf.com.
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion (📷: Dominique Maître)
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)