By  on February 6, 2006

NEW YORK - Fashion bloggers have snuck into the tents at Bryant Park this fashion week, and they're not always polite about the shows they see.

The first blogger to comment live from inside the tents was Julie Fredrickson of Almost Girl on Friday morning, who called the John Bartlett men's collection "just slightly odd" and said the "combination of lumberjack bearded men with Tobias Wolf Old School was not a look I can really grasp."

Lesley Scott and Rachel Porter of Fashiontribes were also planning to blog live from the tents on Friday afternoon.

Bloggers are a small but growing presence at the shows. Most do not post live, but comment on what they see later from home. While the number of bloggers who actually make it to the tents is small, there is an enormous, and growing, number of fashion and shopping-related blogs: about 2 million, according to Technorati Inc., a research firm that tracks blogs online, or slightly less than 10 percent of the 2.7 billion blogs the company tracks. (That number includes blogs in languages that use the Roman alphabet and that contain anything fashion-related, including sites such as Pink Is the New Blog, which focuses on celebrities.)

"Fashion used to be very dictatorial," said Constance White, style director of eBay and a former fashion journalist, speaking at a panel on fashion blogging hosted by glam.com last week. "The impact [blogs are] having is the idea that the whole population is taking control and ownership of fashion. As we used to say at The New York Times, 'Our jobs are in jeopardy.' Everybody's a fashion critic. Everyone can comment on whether Reese Witherspoon should have worn the same dress that Kirsten Dunst wore before." Perhaps in five or 10 years, blogs will have the power to make unknown fashion designers into stars, she said.

Fredrickson, who is 22 and graduated from college in December, started Almost Girl about a year ago. She plans to work full time for Fashiontribes as soon as the shows are over.

"It's my first time at fashion week," she said Friday. "It's very exciting. We put up five or six posts from the morning shows already."

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus