The exhibitors at The Edge may look a little different from their counterparts at the WWDMAGIC trade show, but they bridge the alternative gap through their business practices.

In the face of uncertain economic times, all apparel companies have to prep themselves for a rough ride, and the vendors at The Edge certainly aren’t afraid to toughen up. Like their mainstream counterparts, they worry about brand image, more product lines, generating top-line growth when they launch a new business and effective production.

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