It wouldn’t be Fashion Week in Los Angeles without plenty of extracurricular activities.
On Tuesday night, for example, parties for Hugo Boss and the Mercedes-Benz Fashion Week at Smashbox Studios went head to head. The German house invaded the Beverly Hills Hotel with 700 guests, who included graffiti artists, break dancers and DJ AM, also known as Adam Goldberg and Nicole Richie’s fiancé. A few hours before the Ibiza-themed party got under way, Hugo Boss designer Volker Kaechele chatted about the brand’s new retail concept that will debut in the Berlin store in late July. “Each store is independent of the others in its look,” Kaechele said, noting that the new designs will feature environments specific to each location, with furniture created by local artists and merchandise selected for each store. After Berlin, Tokyo is next up for redesign.
Across town in Culver City, a totally different scene was taking place at fashion week’s Rock the Runway party, held at the new HD Buttercup megastore in the historic Helms Bakery Building. The event, which raised over $100,000 for the City of Hope, attracted 1,200 guests. Host Cindy Crawford tried, to no avail, to quiet the crowd for her introductions, and the din ensued throughout the too-short acoustic show by the Yeah Yeah Yeah’s. After their performance, singer Karen O patiently took photographs with fan after fan while guitarist Nick Zinner explained that the indie darlings are about to record a new album in Los Angeles. O’s commute to the studio should be a cinch, now that she’s moved from New York to the Eastside L.A. hood Silver Lake.
On Wednesday night, Vogue threw a party at Fred Segal Flair for Anna Sui and the new phone she designed for Samsung, which features the designer’s purple-and-black motif and mini-Anna screen savers. “They only asked me and Diane von Furstenberg to design a phone, so how could I say no?” asked the maroon-clad Sui. Her clothes sell at the Santa Monica boutique, which stayed open late to host a gaggle of Sui-lovers, including Michelle Hicks, Monet Mazur (who’s eight months pregnant with Alex de Rakoff’s baby), Reese Witherspoon and Marc Jacobs. The designers claimed it was coincidence that brought their events on back-to-back nights. “I’d go anywhere for Anna,” said Jacobs. “In fact, the last time I was in L.A. was for her store opening.” (Sui’s Sunset Plaza boutique has since closed.) “I can’t believe how over budget we are with the store opening,” Jacobs later added. “We’re like the Francis Ford Coppola of LVMH.”Meanwhile, Selma Blair and Karen Zambos, manager of Tracey Ross, had other things to celebrate at their Elegantly Waisted party, held poolside at the Chateau Marmont in honor of their new belt brand. Friends Christina Ricci, Kerry Washington, Evan Rachel Wood and Richie were overheard exchanging remedies for their recent colds while they sipped tequila-spiked cocktails. Eventually, Blair, dressed in a watermelon-colored Marc Jacobs sheath with her own white belt wrapped twice around her waist, steered the talk back to fashion. “Now that I have all [the belts] I need,” she said, “I don’t know whether to expand [my collection] with bags and other accessories or keep it simple.”
@pantone announced their Color of the Year 2018: Ultra Violet. Nearly 20 months after the musician Prince’s death, fashion is having a purple moment. Varying shades of purple appeared on spring or fall runways, from @christopherkane to @calvinklein. @gucci’s Alessandro Michele bathed his fall runway in ultra violet-colored light at one point. Pantone 18-3838 is meant to “push the boundaries of what inspires us to look upward and outward to the future.” #wwdnews #wwdfashion (📷: @kukukuba)
@badgalriri’s @fentybeauty launch in September was a massive success on social media, powering $72.9 million of earned media value, according to Tribe Dynamics. The brand’s foundation offering sparked conversations about diversity in beauty, launching the growth of emerging influencers and propelling the brand’s support on social media. Today, #fentybeauty won Launch of the Year at the WWD #BeautyIncAwards. (📷: Chema Moya/EPE-EFE)
@marianna_hewitt has become one of the most influential content creators in the beauty space, with almost 800,000 Instagram followers and a newly launched skin care line called @SummerFridays. Today, she was awarded Influencer of the Year at the WWD #BeautyIncAwards. (📸: @sophiachabbott )
As shopping behaviors evolve, the retail experience must follow. Head over to retail experts @colliersinternational’s Knowledge Leader series to read more about the shift in our shopping era. #colliersretail #lovecolliers
@prada opened a pop-up club, called Prada Double Club, in collaboration with German artist Cartsen Höller at @artbasel Miami. Last night, guests – including @youngparis, @ritaora and even Miuccia Prada herself – gathered in a former ice factory where the pop-up is housed for a performance from @wyclefjean. Go to WWD.com for full coverage on all the exhibits, parties and more at #ArtBaselMiami. #wwdeye (📷: @lexieblacklock)
@louboutinworld and @disney are making magic once again, creating a set of shoe designs for the release of “Star Wars: The Last Jedi.” Louboutin designed a pair of shoes for each of the film’s four female leads: Rey (@daisyridrey), Vice Admiral Amilyn Holdo (@lauradern), Captain Phasma (Gwendoline Christie) and Rose Tico (@kellymarietran). The shoes will debut on Saturday at the L.A. premiere of the latest episode. #wwdfashion
Today at the #BeautyIncAwards 2017, WWD will be joined by beauty leaders from around the world as we honor this year's most innovative people, products, brands and places. Follow along here and on Twitter for live coverage from the exclusive event. #wwdsummits (📷: @elizaflorendo)
Exclusive: Beauty superinfluencer @marianna_hewitt is launching her first-ever skin care brand with her business partner @laurengores. Their new line Summer Fridays, which will be sold exclusively at summerfridays.com starting in January, is launching with just one product – a hydrating cream Jet Lag Mask. “We wanted to focus on one product that was amazing,” said Hewitt. Read the full interview on WWD.com. Link in bio. #wwdbeauty #wwdnews
Michelin star-rated chef PJ Calapa marks his first solo endeavor with today’s opening of @scampinyc –– the new Southern Italian restaurant located in Manhattans’ Flatiron District. The upscale yet welcoming environment matches the menu, which includes two types of scampi: traditional Italian langoustines in butter and the Americanized version with shrimp over pasta 🍤 - pictured here. #wwdeye (📷: George Chinsee)