NEW YORK — Olay Total Effects is getting a nighttime partner.

This month, Procter & Gamble will begin shipping Olay Total Effects Night Firming Cream. The product, featuring a more concentrated dose of VitaNiacin, the exclusive ingredient found in Total Effects day cream, is said to firm skin and fight the signs of aging on the face and neck "while you sleep." The night cream also introduces hydrolyzed wheat protein, which is combined with VitaNiacin to improve the moisture barrier of the skin. The wheat protein is credited with helping retain moisture as well as creating a seal that penetrates wrinkles and superficial hollows for smoother skin.

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