The men’s market will be driven by four overriding themes for spring: technology, expanded heritage, tailored clothing and omnishopping.
That was the message at The Doneger Group’s Mobility in Menswear presentation prior to the opening of the MAGIC/Project trade show in Las Vegas on Monday.
Rapidly changing innovations in technology are showing up in a variety of ways in spring collections. This includes performance fabrics and activewear influences in the designer market, tech bottoms, shirts with bold colorblocking, graphic prints and tech accessories, said senior trend analyst Tim Bess.
The expanded heritage trend is visible this season in everything from bright plaids for the updated prepster, all-American workwear, distressed denim and luxe leather biker jackets for the punk rocker to printed tanks, retro stripes and splashy prints in swimwear, Bess added.
In tailored clothing, the Millennial man continues to drive the market with slim fits, classic seasonal fabrics, subtle patterns and a dark, saturated color palette. Vintage-inspired neckwear and cool accessories such as flower lapel pins also serve to brighten the market. RELATED STORY: Five New and Noteworthy Additions to Las Vegas >>
Being connected 24-7 is also impacting the men’s market. In fashion, this translates into a print explosion in everything from tank tops and woven shirts to bottoms. Extreme peg pants, colorful footwear and accessories round out the picture, Bess said.
“The men’s market has experienced healthy increases over the last five years,” accounting for $57 billion in sales, said Patty Leto, Doneger’s senior vice president of merchandising. The strength has been driven by new fits, proportions, fabrics and colors that are being embraced by the male consumer. If retailers continue to capitalize on the latest updates, they should be able to spark sales for spring and beyond.
“What he has done at Vuitton is really exceptional,” said @gameofthrones’ actress Gwendoline Christie on @mrkimjones’ final show for @louisvuitton. “He has rebooted luxury in terms of making it commercial, viable and contemporary. And most importantly artistic. He has never compromised his artistic vision for the sake of commodity.” (📷: @zefashioninsider)
After seeing a demand for men’s wear from its customers, British contemporary women’s wear label @ariesarise has added a men’s wear component and will launch a unisex collection with @mrporterlive. The 20-piece collection includes jackets, denim, logo T-shirts and more with deconstructed ‘90s vibes. Set to launch on January 18, you can shop the pieces on Aries’ website and on mrporter.com. #wwdfashion
“And so spending so much time with a character who thinks like that, inevitability you try and analyze yourself and go back and think about your own demons and dark chapters that you had in your life,” says @thedanielbruhl of his role in TNT’s “The Alienist.” The show, set in the Gilded Age of New York, also stars Dakota Fanning and Luke Evans. Head to WWD.com to read about how 39-year-old Brühl prepared for the role and why he thinks the show is so relevant to today #wwdeye ( 📷: @Eriktanner)
Now that Celine Dion’s collection has topped $10 million in sales, the pop superstar, fashion icon and newly-minted industry player is eyeing growth in Asia. Read the full report by @tiffanyap, link in bio. #wwdnews #celinedion
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
Among the familiar faces at @off____white’s show was a surprise figure: Japanese artist @takashipom, pictured here on Wednesday morning. Other show-goers included @jerrylorenzo, who spoke about his upcoming project: a @nike collaboration for back to school, with designs inspired by his childhood on the West Coast. Sitting in the front row were Future, Don Crawley, @miguel and more. See the rest of the photos on WWD.com #wwdeye (📷: Stephane Feugere)
According to @laurentsai, former “Terrace House: Aloha State” cast member, she didn’t know she was auditioning for the Japanese version of “Real World.” “I was telling a couple of my friends and someone’s like, ‘That sounds a lot like Terrace House.’ I was like, ’No it can’t be.’” Turns out, it was. But Tsai isn’t just a reality star — she’s an illustrator who has worked with Starbucks Japan and most recently, she’s dipping her toes into the fashion world. Head to WWD.com to read about her time on the show, modeling and her art. #wwdeye (📷: @danieldorsa)
More changes are coming to New York Fashion Week: Beginning with the spring 2019 collection, @alexanderwangny will move his New York show to June from September, adopting a biannual schedule with collections shown in June and December. Additionally, the @cfda is planning for an official summer/winter fashion season taking place as soon as June and December 2018. Read more about the upcoming changes on WWD.com. #wwdnews #wwdfashion (📷: @slovekinpics)