NEW YORK -- Trimfit Inc. and Hallmark Cards Inc. have gotten together to create a line of socks with a greeting.

Introduced this month for fall retailing, the collection, produced under a licensing agreement with Hallmark, features cotton and Lycra spandex crew socks with colorful designs by the greeting card company. The designs are geared to birthdays, Halloween, Christmas and other occasions.

According to Martin Kramer, Trimfit's chairman, the line -- the Hallmark Design Collection by Trimfit, carrying women's and children's styles -- is targeting department and specialty stores and major Hallmark stores for distribution.

Packaging includes a pull-out message card, and wholesale prices range from $2.50 for infants' socks to $3.25 for women's socks.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus