PARIS — With its newest women’s scent, Fatale, the Vanderbilt brand is angling for a classic.

THE MISSION: Produced by license holder L’Oréal through its Gemey/Maybelline division, this sixth Vanderbilt scent — containing white flower notes — is supposed to be a counterpart to the lighter Vanderbilt Woman scent introduced two years ago.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus