Business remains tough below Manhattan’s 14th Street, but two downtown accessories firms seem set to make the leap from an insider status to high brand visibility next year. NoLIta-based shoe and handbag firm Sigerson Morrison, a favorite among fashionistas, is set to open a 750-square-foot boutique at 8307 West Third Street in Los Angeles in March. With celebrity stylists aplenty, this store will likely increase its Hollywood customer base and give the line a shot in the arm with exposure on TV shows and those addictive celebrity weeklies — just think of what Hollywood did to Jimmy Choo’s business.

Founded by Kari Sigerson and Miranda Morrison in 1991, the company — with an estimated volume of $11 million in 2002 — is known for its pointy slingback shoes, metallic open-toe sandals and kitten-heel boots. This spring, SM is launching an unusual flip-flop with a kitten heel — its interior structural "spine" consists of polycarbonate for stability. But the duo is also starting to build its assortment of handbags and small leather goods, and recently added fine leather gloves to its assortment of totes, watermelon python cardholders and silver wrist wallets.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus