Tokyo-based Fuji Spinning Co. has a new idea for people who can’t remember to take their vitamins in the morning. The textile manufacturer has developed a yarn impregnated with vitamin C, called V-Up. While spilling a glass of orange juice on one’s pants can accomplish the same end, the innovation is that the normally water-soluble vitamin can last up to 30 washings, the company claims. Rather than being dissolved by water, it responds to sebum, a grease that people exude through their skin.

The company claims that when the vitamin dissolves in sebum, it can be absorbed by the skin. Samples of fabric made from V-Up did not have an unusual feel or smell.

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