Needless to say, a fashion magazine’s avid readers are an opinionated, well-informed bunch. The same is true for the audience of, the Web site of Vogue and W (WWD’s sister publication). Recently, visitors to the site showed their favorite fall ready-to-wear collections by clicking on a designer’s page. To ensure an even playing field, the designers are ranked by the number of page views received during the first two weeks their collections were posted online. The list was culled from the top 115 collections on


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