West Watch: California Contemporary… Beauty And The Emmys…
The California Market Center, the 13-story fashion epicenter that houses more than 1,000 showrooms covering almost 3 million square feet in downtown Los Angeles, hopes to up the ante for the contemporary women's market.
CALIFORNIA CONTEMPORARY: The California Market Center, the 13-story fashion epicenter that houses more than 1,000 showrooms covering almost 3 million square feet in downtown Los Angeles, hopes to up the ante for the contemporary women's market. The CMC in March plans to unveil a new 42,000-square-foot section dubbed Area 4, in the B wing on its fourth floor dedicated to emerging designers and contemporary vendors.
Designed by EIS Studio's Eva Sobesky, a protégé of architect Frank Gehry, the section will convey a loft-like vibe with Italian walnut accents, wide corridors and modern decorative motifs of wood, stone and glass. An extension of the building's fifth floor, which encompasses 130,000 square feet, Area 4 will offer slightly larger showrooms that range from 1,000 to 6,000 square feet. Amenities include a dedicated elevator that runs only to the contemporary floors and a concierge service. "It's going to be an extension of our contemporary floor, but with more of a focus on young designers and cutting-edge labels," said Karli Heineman, a spokeswoman for CMC, who declined to disclose the cost of building Area 4. — K.T.L.T.
BEAUTY AND THE EMMYS: Australian company Napoleon Perdis Cosmetics will be the official makeup sponsor of the 59th Primetime Emmy Awards on Sept. 16. There was no similar official sponsor last year, although well-known beauty entities, including Lancôme, have filled the role in the past.
Napoleon Perdis, the firm's namesake and co-owner, will be shown backstage during the Fox telecast giving touch-ups to presenters, nominees and winners. The brand will also be featured in the event itself, although exactly how was not disclosed. Perdis is no stranger to television. He's been a regular on "Australia's Next Top Model," the spin-off of the Tyra Banks-fronted U.S. show. The company has been ramping up its presence in the U.S. since launching in the country in 2005. The brand has opened three stores and a combined beauty school and flagship in less than a year, and this summer started selling products at Sephora and on HSN.
Established in Australia in 1995, Napoleon Perdis products are available in almost 60 stand-alone concept stores and 800 other locations in its home country and neighboring New Zealand. Earlier this year, Perdis estimated the brand would reach about $70 million in global sales for the 2006-2007 fiscal year, with the U.S. accounting for about $6 million.
@pantone announced their Color of the Year 2018: Ultra Violet. Nearly 20 months after the musician Prince’s death, fashion is having a purple moment. Varying shades of purple appeared on spring or fall runways, from @christopherkane to @calvinklein. @gucci’s Alessandro Michele bathed his fall runway in ultra violet-colored light at one point. Pantone 18-3838 is meant to “push the boundaries of what inspires us to look upward and outward to the future.” #wwdnews #wwdfashion (📷: @kukukuba)
@badgalriri’s @fentybeauty launch in September was a massive success on social media, powering $72.9 million of earned media value, according to Tribe Dynamics. The brand’s foundation offering sparked conversations about diversity in beauty, launching the growth of emerging influencers and propelling the brand’s support on social media. Today, #fentybeauty won Launch of the Year at the WWD #BeautyIncAwards. (📷: Chema Moya/EPE-EFE)
@marianna_hewitt has become one of the most influential content creators in the beauty space, with almost 800,000 Instagram followers and a newly launched skin care line called @SummerFridays. Today, she was awarded Influencer of the Year at the WWD #BeautyIncAwards. (📸: @sophiachabbott )
As shopping behaviors evolve, the retail experience must follow. Head over to retail experts @colliersinternational’s Knowledge Leader series to read more about the shift in our shopping era. #colliersretail #lovecolliers
@prada opened a pop-up club, called Prada Double Club, in collaboration with German artist Cartsen Höller at @artbasel Miami. Last night, guests – including @youngparis, @ritaora and even Miuccia Prada herself – gathered in a former ice factory where the pop-up is housed for a performance from @wyclefjean. Go to WWD.com for full coverage on all the exhibits, parties and more at #ArtBaselMiami. #wwdeye (📷: @lexieblacklock)
@louboutinworld and @disney are making magic once again, creating a set of shoe designs for the release of “Star Wars: The Last Jedi.” Louboutin designed a pair of shoes for each of the film’s four female leads: Rey (@daisyridrey), Vice Admiral Amilyn Holdo (@lauradern), Captain Phasma (Gwendoline Christie) and Rose Tico (@kellymarietran). The shoes will debut on Saturday at the L.A. premiere of the latest episode. #wwdfashion
Today at the #BeautyIncAwards 2017, WWD will be joined by beauty leaders from around the world as we honor this year's most innovative people, products, brands and places. Follow along here and on Twitter for live coverage from the exclusive event. #wwdsummits (📷: @elizaflorendo)
Exclusive: Beauty superinfluencer @marianna_hewitt is launching her first-ever skin care brand with her business partner @laurengores. Their new line Summer Fridays, which will be sold exclusively at summerfridays.com starting in January, is launching with just one product – a hydrating cream Jet Lag Mask. “We wanted to focus on one product that was amazing,” said Hewitt. Read the full interview on WWD.com. Link in bio. #wwdbeauty #wwdnews
Michelin star-rated chef PJ Calapa marks his first solo endeavor with today’s opening of @scampinyc –– the new Southern Italian restaurant located in Manhattans’ Flatiron District. The upscale yet welcoming environment matches the menu, which includes two types of scampi: traditional Italian langoustines in butter and the Americanized version with shrimp over pasta 🍤 - pictured here. #wwdeye (📷: George Chinsee)