Julia Roberts: The Lady of Lancôme

“It’s kind of like every girl’s dream, really,” said Julia Roberts, referring to her new role as Lancôme’s global ambassador. Roberts said she was attracted to Lancôme in part because of its French je ne sais quoi. Roberts is hardly the only celebrity cashing in on her famous face. From the design atelier to the executive suite, celebrities are sweeping into the beauty and fashion world. Sarah Jessica Parker, for one, is joining Halston with far more responsibility — as the company’s president and chief creative officer. Jessica Simpson, no stranger to the apparel licensing business, is collaborating with Camuto Group, which holds the master license for Simpson’s brand. The two have signed a long-term licensing deal with Jones Apparel Group Inc. to develop, design, produce and distribute a full jeanswear collection under the Jessica Simpson name. Fashion newbie and former MTV veejay, Alexa Chung, has been tapped to create a fall collection by Madewell, which is a first for both the brand and the starlet. Chung said of the teaming, “I love how their vibe is a mix of vintage and new — it completely clicked with me.”
Retail’sTechnological Revolution Takes Off

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus