DARIEN, CONN. — Zotos International is looking to become a more competitive player in the salon hair care market by implementing a strategy that will shape up both its performance — and appearance — equally.

On Wednesday night, the Darien, Conn.-based hair care company owned by Japan-based Shiseido, unveiled a 5,200-square-foot training center, called the Isao Isejima Artistic Institute. The facility, named after Isejima, a past president for both Shiseido U.S. and Zotos, has two purposes. The first is to serve as a training center for hairdressers and distributors’ salon clients. The other is to serve as a research and development center that will develop and test products the company can ultimately sell.

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