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Beyoncé Dons Maxime Simoens for New Album

The singer wears a fringed dress in one of her surprise album’s videos.

GOOD VIBES: Beyoncé Knowles surprised fans and designers alike today by releasing a new album. She wears a Maxime Simoens dress in one of the 17 videos that accompany its 14 songs.


“Her stylist had told us she would wear a dress for her new album but we didn’t know when it would come out,” a spokesperson for Simoens explained. “And here it is: right before Christmas!”


The dress she wears for a big chunk of the video, “Mine” is a silvery one from Simoens’ spring-summer 2014 collection. The singer had already worn the French designer, whom LVMH Moët Hennessy Louis Vuitton has invested in, on the cover of her fourth album.

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