Brandon Maxwell will be a new name on the New York Fashion Week schedule in September. The stylist, whose most famous client is Lady Gaga, is launching a designer ready-to-wear collection for spring, the show date and format still to be determined.
Maxwell, who has considerable editorial styling experience, met Gaga through Nicola Formichetti and has been working with her for several years. He was responsible for her wardrobe on her Cheek to Cheek tour with Tony Bennett, as well as the white gown and red gloves by Alaïa that Gaga wore for her “Sound of Music” tribute at this year’s Oscars.
Do not expect to see a meat dress from Maxwell’s own line. The collection is geared toward evening with an emphasis on lean black suiting and gowns that are more democratically designed than what Gaga is known to wear. “It’s important that it’s humble and taken seriously,” said Maxwell. “I want women to want to wear the clothes, and I want people to say it was well-made and well thought out.”