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Burberry’s Moment in Beijing

Christopher Bailey and Maggie Cheung hold court in Beijing.

Christopher Bailey and Maggie Cheung in Beijing.

BEIJING LOVES BURBERRY: Burberry’s creative director Christopher Bailey caused a commotion on the streets of China’s capital on Thursday night as he opened the brand’s newest venture – a two-story flagship in the heart of Beijing’s downtown. Accompanied by Hong Kong actress Maggie Cheung, the pair posed for cameras on a white carpet before heading inside to mingle with more than 300 guests, all of whom were treated to champagne and miniature Shepherd’s Pie canapés.

The fresh-faced creative director wore a white blazer and black patent dress shoes as he told WWD that he was thrilled to be in China again. “I love Beijing, it’s just got such a buzz,” he said enthusiastically, before adding that he hadn’t had much time for sightseeing this time around. “I went to the art district today; I didn’t have enough time there but I loved it. In fact I never have enough time anywhere,” he lamented.


Meanwhile Maggie Cheung chatted happily to friends and guests, all the while clutching the arm of her beau, handsome OMA architect Ole Scheeren. “I’m wearing Prada tonight,” she joked, before admitting otherwise. “No I’m just having you on– of course it’s Burberry. It’s a gold Burberry cape from two years ago. Christopher gave it to me and this is the first time I have worn it out.”

Multi-talented mega star Jackie Chan also put in an appearance at the event. Conspicuous in a white North Face tracksuit and dark glasses, he took a particular interest in the handbags before disappearing into the balmy night.

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