GOOD VIBRATIONS: Jacopo Etro, creative director of the brand’s accessories and leather goods division, has harnessed the creative talents of Chinese artist Zheng Guogu for a limited-edition capsule collection of scarves. The scarves’ design references the Tibetan imagery that emerged in the brand’s ready-to-wear for fall.
“I wanted to find somebody who understood this kind of Chinese and Tibetan symbolism, so I asked a friend of mine who organizes the FIAC art fair in Paris for some suggestions,” said Etro, who regularly collaborates with artists during Frieze.
“She sent me about seven portfolios and one of them was Zheng’s. I love the patterns and the colors he uses and I found it interesting that he was into nature, which is something that’s part of our DNA.”
Etro sent Guogu some examples of the house’s paisley fabric to see whether he would be interested in working with the signature pattern, and the artist turned them into canvases for several pieces of art, which are on show at the Etro flagship on Bond Street in London.
The collection of scarves, based on the art, is called “Vertebra Prominens,” after the acupuncture point at the back of the neck, just where a scarf is meant to sit.
“Paisley is an ancient symbol for a seed and fertility, and for several years, my work has been strongly influenced by religion and Buddhism, and how energy can flow through the body and bring an absolute harmony and balance,” Guogu said.
Guogu said he wants Etro’s customers to feel the benefits of open energy channels. “If you wear the scarf, it has particular colors that correspond to energy points on the body, so it will resonate on a microscopic level.”
The scarves are priced from 455 pounds, or $703 at current exchange, to 605 pounds, or $935, and are available now at the Etro Boutique, London.