The Canadian retailer and the label have created a metallic blue wallet and pouch, costing $130 and $195, respectively, and $25 from each sale will benefit Blue Marine Foundation (BLUE) by Holt Renfrew. The items will be available for purchase at Holt Renfrew stores and the retailer’s web site on World’s Ocean Day, June 8.
Blue Marine Foundation aims to protect the ocean, and its ambassadors include sisters Poppy and Cara Delevingne.
Kenzo creative directors Carol Lim and Humberto Leon have joined with the Blue Marine Foundation in the past, designing scarves, sweatshirts, jackets and an iPhone case to benefit the charity.
“When we heard that Holt Renfrew wanted to partner with Kenzo on their charitable giving project for 2016, we jumped at the opportunity to introduce Canada to the work of the Blue Marine Foundation,” said Lim and Leon in a statement.
“We have been working with this incredible organization for over three years and are extremely proud to sponsor such a hardworking team of people. We love the ocean, and in donating to BLUE, we are assisting global efforts to reduce overfishing and protect 72 percent of the earth’s surface.
For the project we decided to create an exclusive pouch and wallet with Kenzo’s flying logo in a specially conceived Blue Marine blue. In buying this product, we hope our Canadian friends will join our cause to help the plight currently affecting our oceans.”