HOT CHILD IN THE CITY: Ivyrevel, the H&M-backed digital fashion house, has expanded its offering to include swimwear. The debut collection, called City Heat, features bikinis and one-pieces with crystal embroidery, gold-plated hardware and tropical prints and also includes beachwear and accessories, such as tunics, caftans, tote bags and body chains. “A capsule swimwear collection was a natural development of our assortment, which goes in line with our target audience’s global lifestyle and mind-set,” Aleksandar Subosic, the company’s cofounder, told WWD. Retailing from $28 to $96, the collection launches today exclusively at Ivyrevel.com.
Ivyrevel Launches Swimwear Collection
Ivyrevel, the H&M-backed digital fashion house, has expanded its offering to include swimwear.
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