Justin Bieber PacSun Purpose Tour


Justin Bieber is in the midst of the U.K. portion of his Purpose tour but ticketless fans can start buying his commemorative collection starting Saturday.

That’s when his exclusive Purpose Tour – All Access Collection with Bravado and PacSun will be sold exclusively in PacSun stores and on the retailer’s site. The musician worked on the sportswear with Fear of God’s Jerry Lorenzo who has had his own enterprising few months. The 13-piece collection features T-shirts, tanks, hoodies, raglan T-shirts, fleece items, a coach’s jacket and trucker hats. One white T-shirt with red sleeves is imprinted on the front with “MY MAMA DON’T LIKE YOU.” Shoppers will find prices in the $35 to $100 range.

Bieber will be touring in London and Manchester through the end of this month before moving on to concert dates in Ireland early next month. Bieber tweeted to his 88.8 million followers that Selfridges is exclusively selling his Purpose tour merchandise in the U.K.

Lorenzo could not be reached for comment Tuesday. In advance of this weekend’s launch, Lorenzo posted a few Purpose tour photos of Bieber on Instagram Monday. Bieber also was happy to share the news that he is in line to become one of the top AMA winners if he wins one of his five nominations. He has been nominated for Artist of the Year, Video of the Year, Favorite Male Artist Pop/Rock, Favorite Album Pop/Rock and Favorite Song Pop/Rock.

The Fear of God designer has also had a busy few weeks. Last week a sampling of the Fear of God x Vans collaboration debuted exclusively and quickly sold out at PacSun’s web site Oct. 5. More diehard shoppers could find pairs of the reissued Vans Era 95 sneakers on eBay for $300.

And last month Lorenzo’s Fear of God teamed with Montreal-based retailer Ssense for a collaborative collection. The Los Angeles-based Lorenzo is planning to add footwear to his Fear of God assortment. This summer Lorenzo added another dimension to his designs, joining forces with Chapel NYC’s Patrick Matamoros for a Chapel of God collaboration.

Should PacSun sell out its Purpose tour memorabilia, Bieber fans may find some consolation in another recent unveiling — Madame Tussauds’ Los Angeles location now has his shirt-free likeness on display.

load comments
blog comments powered by Disqus