Kate Spade New York and Beyond Yoga are gearing up for the January launch of their ath-leisure collection. The 21-piece, limited-edition collection will feature Kate Spade’s signature bright colors and Beyond Yoga’s silhouettes.
This marks the first time both companies have collaborated for ath-leisure. Through their partnership, the active-oriented pieces will be sold at select specialty stores, boutique studios and through both companies’ respective Web sites. Prices will range from $80 to $178. Mary Beech, executive vice president and chief marketing officer of Kate Spade & Co., said, “This new ath-leisure collection is a thoughtful expansion of our lifestyle offerings, done in a way that is uniquely Kate Spade New York and true to our customer-centric brand promise.”
Beyond Yoga’s chief executive officer Michelle Wahler said the tie-up with Kate Spade inspired us to create a collection that celebrates femininity and sophistication. We look forward to sharing these new designs while meeting our customers’ demand for ath-leisure wear.”