On Saturday, Kim Kardashian and Kanye West announced the birth of their son via Kardashian’s Twitter account, posting: “He’s here! To our Fans. Kanye and I welcome our baby boy! Kim Kardashian West and Kanye West welcomed the arrival of their son this morning. Mother and son are doing well.”

The couple also announced via Twitter on Monday that they named the baby Saint. Kardashian has said that, as with daughter North, it was the last thing the couple decided on. “I feel confident obviously that we’ll figure it out,” she said.  The real question is what the newborn will wear for his first photo op.

Given their fashion connections — Kanye’s Yeezy line, Kim’s sister Kendall Jenner’s rocketing runway career and friends like Riccardo Tisci and Olivier Rousteing — the newest member of the Kardashian-West family won’t be wearing hand-me-downs. Their son will have complete access to a children’s wear label stamped with the family name. Kardashian’s ever-opportunistic sisters Khloé and Kourtney sell the Kardashian Kids line at retailers including Nordstrom and Babies ‘R’ Us.

Tabloids are no doubt circling with offers for the first photo of the newest member of the family. With momager Kris Jenner and savvy ally and adviser Ryan Seacrest, the new parents will approach accordingly.

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