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Karl Lagerfeld may be larger than life, but he says he’s flattered to be a Tokidoki. The Italian maker of Japanese-inspired collectible figurines has immortalized the designer in vinyl – 10 inches tall.
This story first appeared in the September 25, 2009 issue of WWD. Subscribe Today.
Mini Karl comes decked out in a skinny black suit, rhinestone-studded tie and belt, and don’t-mess-with-me sunglasses – all from his K Karl Lagerfeld Collection. Tokidoki, created in 2005 by artist Simone Legno, will create only 1,000 figurines. Priced at 129 euros, or about $190 at current exchange, they will be distributed at Tokidoki flagships in New York, Milan and Los Angeles and select specialty stores for holiday retailing, with Colette getting the exclusive launch next month. Mini Karl will also appear on T-shirts in next spring’s K collection.