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NORTH FACE: Isabel Marant is to host a bash in Copenhagen on Friday to celebrate the opening of her first boutique in the Danish capital this week. It’s is located at Ny. Østergade 34, a stone’s throw away from the Marc Jacobs and Stella McCartney stores. This marks the designer’s first freestanding store in Scandinavia, opened in collaboration with local retail partner MN Retail.
Designed by architect Franklin Azzi, the 2,200-square-foot space has a central staircase and organic modernist materials. It carries the brand’s ready-to-wear main collection, shoes, accessories, as well as the designer’s Étoile line.
This story first appeared in the August 28, 2014 issue of WWD. Subscribe Today.
There will be a cocktail party at the store, followed by a dinner and party at The Standard. Model Caroline Brasch Nielsen is among personalities expected to attend.