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POP UP PARTNERS: Talk about a sweet situation. Lisa Perry is unveiling a one-day collaboration with Dominique Ansel of Cronut fame this Saturday, when she and the pastry chef will provide a mobile truck offering Pop It! Ice Cream Sundae in a Can in front of Perry’s boutique at 67 Main Street in East Hampton, N.Y.
Inspired by the root beer float, the sundae includes a mix of root beer and vanilla-chocolate chip ice cream, mascarpone semifreddo, macerated cherries, mini marshmallows and a meringue kiss — served in a chocolate-lined soup can that nods to Andy Warhol’s famed Campbell’s Soup artwork. The sundaes — really big enough for two — sell for $15 each, and 20 percent of proceeds will go to City Harvest. They’re available from noon until supplies last.
This story first appeared in the July 30, 2014 issue of WWD. Subscribe Today.
“Dominique was a perfect match for this collaboration, as both of our brands celebrate art, pop culture and fun,” said Perry. “He infuses each of his confections with creativity and imagination and the end result is always a treat in more ways than one.”