POPULAR STOCK: As of March 24, Moncler is moving into the Borsa Italiana’s benchmark FTSE MIB index, placing it among the 40 most traded stocks on the exchange. The Italian fashion company, which made its stock market debut last December, is replacing transportation company Ansaldo STS on the listing.

Moncler saw a 19 percent year-on-year rise in revenues in 2013, and close to 80 percent of its sales derive from international markets. Last month, chairman Remo Ruffini said the company would open 20 new stores this year, including one in Moscow.

This story first appeared in the March 7, 2014 issue of WWD.  Subscribe Today.

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