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Men’s E-tailer Mr Porter Adds Bremont Watches

The site will be Bremont’s sole online retailer.

QUALITY TIME: Men’s e-tailer Mr Porter offers a myriad assortment of top luxury labels — but its watch offerings have so far come from the lower end of the category’s price scale, with most under $600 and topping out at $2,200. That will start to change today when Mr Porter begins selling Bremont watches, with models priced from $4,250 to $6,395.

“We have been looking to launch fine watches for some time and were simply waiting for the right partner with which to enter into this essential and expanding category,” said Mr Porter buying director Toby Bateman. The site will be Bremont’s sole online retailer.

This story first appeared in the September 10, 2013 issue of WWD.  Subscribe Today.

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