Retailers Rank Designers

French buyers polled by Le Journal du Textile placed Lanvin in the number one spot followed by Balenciaga and Dries Van Noten in third.

RANK AND FILE: What’s the hottest international designer brand right now? According to a survey of Japanese retailers just published by The Senken newspaper and being handed out at the Paris shows, it’s Alexander Wang, who scored double the votes of runner-up Givenchy in its seasonal survey. Rounding out the top 10 were, in the following order, Balmain, Undercover, Prada, Dries Van Noten, 3.1 Phillip Lim, Comme des Garcons and Yves Saint Laurent. Meanwhile, French buyers polled by Le Journal du Textile had Lanvin first, Balenciaga second and Dries Van Noten third. Jean Paul Gaultier, who had been ranked No. 1 since 2004, dropped to fifth place.

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