ORA’S NEW UNDERTAKING: Looks like songstress Rita Ora, recently cast as Mia Grey in “Fifty Shades of Grey,” has another gig: the face of the new DKNY fragrance franchise. While Aramis and Designer Fragrances — the Estée Lauder Cos. Inc. division that holds the scent license — declined to confirm, sources said Ora, spotted shooting on Seventh Avenue Monday morning, is the spokeswoman for a to-be-named women’s scent, possibly due out in fall 2014. Ora also appears in DKNY’s spring ready-to-wear campaign.

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  • http://stylecaster.com/beauty-high/rita-ora-face-dkny-fragrance/ Rita Ora is the Face of DKNY Fragrance, Too | StyleCaster

    […] spread that it wasn’t for the fashion side of the house, but instead for the fragrance side. WWD printed information from sources (that declined to confirm) that Ora will be the new spokeswoman […]

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