Tod's

BELLE AND BOLLE: Too bad Roberto Bolle couldn’t do one of his Grand Jetés at Tod’s chaotic presentation, held once again at the exquisite Villa Necchi in Milan. The Italian ballet star was literally squeezed between buyers, the press and TV cameras trying to see the new men’s collection — not to mention hordes of revelers sipping the free drinks and nibbling the canapés — with almost no room to breathe, let alone dance. Ever the pro, Bolle took the sardine-like conditions in stride and calmly and politely talked about the shoot of Tod’s spring campaign in Malibu, Calif., with Kendall Jenner, as images from the video were projected at the entrance. Jenner opened and closed Tod’s women’s spring runway show in September.

“It was fun and a pleasant break from a very intense period. It gave me a breather from the hours of training and tension, an escape from the daily sacrifice and sweat theater life requires,” said Bolle, who is seen dancing on the beach and warmly embracing a fresh-faced Jenner in the video. “These are fragments of Italian inspiration and we want to show the Italian style in the world.  It’s a joyful campaign and I think this upbeat spirit comes through with the images,” said Bolle, who will be Tod’s ambassador for a year.  The campaign was photographed in Malibu by Mikael Jansson and will break in March.

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